Email Marketing Strategies

How to create a meaningful email marketing strategy for building your business. This tutorial, which features special guest and email marketing expert Katie Drake, touches on everything from building an email list to crafting a campaign that will better avoid spam filters.

VIDEO TIMELINE:

Basic terminology (2:38)
The CANSPAM Act(5:15)
How to build your email list (10:20)
Crafting an engaging email (15:58)
Subject line strategies (22:25)
What you should know about spam filters (26:26)